Author

Fred Aikins

Aikins is a 40+ year veteran of the auto industry, having served in product planning and product quality at Kia and Subaru, PR at Mazda and it’s PR agency, and advertising with Honda’s ad agency. As a product planner at Kia, Aikins was responsible for the company’s small car lines — Rio, Forte and Soul. At Mazda, Aikins managed the PR team responsible for the introduction of the popular first- and second-generation Miata roadster, among numerous other models. Now semi-retired, Aikins co-hosts an automotive-centered podcast, ‘Brothers in Cars’ with his brother, Rob, and is a contributor to txGarage, Pickup Truck +SUV Talk and PANDO, the monthly magazine of the Porsche Club of America — Orange Coast Region. Aikins has also consulted for various clients on EVs, EV infrastructure, hydrogen vehicles and infrastructure, product quality and product development. Aikins also owns two vintage German cars, a 1964 Porsche 356C and a 1963 Mercedes 220SE sedan.